Best Mobile Betting Apps 2023

The world of online gambling has evolved significantly since it began back in the late 1990s. And in those two and a half decades lots of things changed in the world outside online betting, including of course, advances in technology. This in turn was reflected in online gambling itself.

There was a big shift from punters mostly using desktops and laptops to place their bets and do other things on their account, towards using their smartphones, instead. As we all know, we’ve become increasingly dependent on our phones to do just about everything and for those who like a bet, that includes doing our betting on them.

Originally betting sites had a mobile version of their website which was accessed via a browser. But with apps becoming the next big thing, most betting companies developed their own betting apps, aimed at being quicker, better, more efficient versions of the mobile site.In this article, you’ll find everything you need to know about the best betting apps UK. That includes the benefits of using them, which sites offer them and explaining the other features they have beyond you just being able to place bets on them.

James Pacheco
Author, Betting enthusiast

November 16, 2023

James started working in the betting industry a few weeks before Roger Federer won his first-ever Grand Slam and a few months before Greece shocked Europe’s elite at Euro 2004.

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Benefits of Betting Apps vs. Website

There are plenty of advantages of using betting apps rather than the website, via a computer. Let’s see what they are.

Benefit of using an app Explanation
Lighter Easier to carry around a phone than a computer.
Log on anywhere An internet connection is all you need to place your bets.
Get notifications The app will tell you about new bonuses and other vital info.
Better design Many apps are easier and smoother to use than the website version
Safer Thanks to such things as face or fingerprint recognition on your phone
Quicker Apps were specifically created to let you place bets as fast as possible.
Less likely to crash Bugs on apps are rare so you shouldn’t have any unwanted interruptions.
More bonuses Many sites offer more bonuses via their app than the site version.

Best UK Betting Apps Reviewed

Here’s our selection of some of the best betting apps on the market and some extra info on the bookie who offers them.

888 app – Super fast deposits

Holding both the UK Gambling Commission and Gibraltar licenses, they’ve been around for a long time and are perhaps best-known for their Poker product, but their Sportsbook is reliable and comprehensive, as well. The 888 betting app has clearly been developed with the busy punter in mind because it’s slick and quick.

888Sport mobile app iTunes
  • App available in both IOS and android.
  • Can access Casino and Poker easily from the Sportsbook.
  • Simple design is easy for newbies to use.
  • Years and years of experience as an online betting company.
  • Withdrawal times not always the quickest.

Bet365 app- Extremely intuitive

This one needs no introduction as one of the best-known betting companies in the world, an excellent reputation for providing a great all-round experience and possessing an army of millions of satisfied customers. The Bet365 betting app is available in numerous languages including English, German, Italian, Spanish, Norwegian and Swedish, among others.

bet365 mobile app iTunes
  • Low minimum deposits. (Already have a bet365 account? Check out other low-deposit betting apps)
  • Plenty of livestreaming events available on the app.
  • Over 19 million users worldwide is proof of its legacy and popularity.
  • Bet on the app on just about any sport under the sun.
  • In-play product one of the most impressive on the market.
  • Other sites offer higher odds on a regular basis.

Paddy Power – Bet within two clicks

PP made a name for itself on the back of its controversial markets and colourful advertising campaigns but beyond that, it’s an excellent Sportsbook that ticks just about every box. The Paddy Power betting app is recommended for fans who love placing novelty bets on the move, given ‘specials’ markets have always been a part of Paddy Power’s DNA.

Paddy Power mobile app Google Play
  • Regular and imaginative promotions.
  • Excellent offering of GAA sports like hurling.
  • Over 19 million users worldwide is proof of its legacy and popularity.
  • High focus on the two biggest sports: football and horseracing.
  • More and better specials markets than anyone else.
  • Wagering requirements can be too high on some bonuses.
  • Live streaming has a minimum bet requirement.

Grosvenor betting app – Enhanced odds on accas

They’re probably better known to most people as a Casino rather than a Sportsbook but they made the transition into sports well with a product that does everything well without any major flaws. The Grosvenor betting app is perfect for customers on the look out for more value on their accas because you’ll get enhanced odds; the more legs the acca has, the higher the enhanced odds.

Grosvenor app iTunes
  • Interesting welcome offer where you can place a bet at twice their usual odds.
  • Daily free-to-play scratch card for active customers.
  • Site design is easy-on-the-eye.
  • Have access to your favourite sports and events quickly and easily by saving them as favourites.
  • Don’t cover the full range of sports.

William Hill – Great variety of payment options

They’re probably better known to most people as a Casino rather than a Sportsbook but they made the transition into sports well with a product that does everything well without any major flaws. The Grosvenor betting app is perfect for customers on the look out for more value on their accas because you’ll get enhanced odds; the more legs the acca has, the higher the enhanced odds.

William Hill mobile app Google Play
  • Every sport you can think of has betting markets on it.
  • Decent welcome offer and further bonuses for existing customers.
  • Most payment options are available.
  • Obscure sports that other bookies don’t cover are available here.
  • Can play at William Hill from over 175 different countries.
  • Customer Service quality and communication methods could be better.
  • Some payment options don’t qualify for the welcome offer when depositing with them.

Betfair app – Best for trading rather than betting

Revolutionised online betting with their Exchange back in 2000 and went on to create a fine Sportsbook, giving customers the option to use both at the same time for better odds and greater flexibility. Using the Exchange on the Betfair betting app you can back and lay (trade) to secure yourself guaranteed profits on all sports rather than use the Cash Out function where your bets can lose value.

Betfair mobile app iTunes
  • Ability to use the Exchange under the same account is priceless.
  • Loyal customers handsomely rewarded with free bets and better than usual odds boosts.
  • Imaginative football markets like ‘to score or assist or ‘to score or be shown a card’.
  • Their blog is one of the best betting advice sites in the world.
  • Non-sportsbook products like casino, poker and Bingo are first class.
  • Cash Out offers can be on the stingy side.
  • Commission paid out on Exchange winnings are higher than they used to be.

Betway app – Perfect for accas and Bet Builders

You’ve probably seen them sponsor Premier League football teams and cricket tournaments, proof that they mean business and are among the elite of Sportsbooks. The Betway betting app is particularly handy to customers who are fans of placing accas and Bet Builders.

Betway app Google Play
  • Licensed by the UK Gambling Commission and Malta Gaming Authority.
  • Good offering of daily promos.
  • Generous odds on cricket top batsman and top bowler markets.
  • Quicker withdrawals than at other sites.
  • Extra bonuses available on the app.
  • There shouldn’t be a pending period before withdrawals are processed.

Unibet app – Over 10,000 events a year livestreamed

Particularly popular in the likes of Central Europe and Scandinavia but gaining a good following of satisfied customers in the UK over the past few years, as well. The Unibet betting app allows customers to livestream thousands of events a year so you can watch while you bet.

Unibet mobile app iTunes
  • Has different apps for its different verticals- sports, casino, poker.
  • Extremely clean and clear site.
  • Good variety of promos to choose from.
  • Get instant notifications via the app about bonuses on offer.
  • Rarely have the highest odds on anything.
  • Limited variety of specials markets.

Ladbrokes app – Best Odds Guaranteed on greyhounds as well as horseracing

The oldest betting company of them all who more than a century later carry on ticking ever box from what you’d want from an online betting site. When using the Ladbrokes betting app you can get Best Odds Guaranteed not just on all Irish and UK horseracing but greyhounds as well, one of the few sites that does this.

Ladbrokes app Google Play
  • Home page displays all their most important events in an easy-to-find way.
  • Free-to-enter leaderboard promos keep things interesting away from the betting markets.
  • In-play markets update odds quickly with endless choice.
  • Has an exchange product in addition to Sportsbook.
  • Regular deposit bonuses.


  • Dormant accounts subject to penalty fees.
  • Higher wagering requirements than some competitors.

Fitzdares app – Go straight to live betting.

A new player in the market but one who is already making up ground by doing most things right by mirroring what the best in the business are doing. The Fitzdares betting app tells you straight away which big events are available in Live Betting so you don’t miss out on those big odds by wasting time finding them.

Fitzdares app iTunes store
  • Free livestreaming of all UK and Ireland racing markets on the app.
  • Same day withdrawals.
  • Loyal customers well-rewarded with free bets and other goodies.
  • Request odds on markets you want to bet on rather than just the ones that are already available.
  • Limited payment methods.
  • Livestreaming on horseracing only.

Coral app – Windows users are included

As well-known for their high-street bookie shops as for their online presence, they provide a solid and honest experience to all types of customers. By being compatible with users of Windows rather than just Android and IOS, it means no-one is excluded from being able to use their betting app, a rarity compared to the rest of the market.

Coral App Google Play
  • #YourCall option on the app allows customers to request their own markets.
  • Stats and other good content on football and horseracing.
  • Experience of being in the business for decades is clear in everything they do.
  • Cash Out particularly quick and easy to use.
  • Not the same range of markets as other bookies.
  • Rarely offer ‘best price’ on anything meaning payouts aren’t great on winning bets.

Kwiff app – Supercharge your odds.

Kwiff made a name for themselves as the first online bookie to give you the chance to have far greater potential pay-outs on any bet by drastically improving the odds on them. The Kwiff betting app is one of a kind in that any bet you place on it can randomly see your odds massively increased without you having to do anything extra.

Kwiff app iTunes
  • Their now-famous promo we just mentioned.
  • 5 GBP free (no wagering requirements) every week if you’re part of their loyalty club and are an active customer.
  • Potentially greater pay-outs applies to Cash Out bets, as well.
  • Money back if just one of our acca legs lets you down.
  • Don’t offer odds on all the sports.
  • Their surprise bet welcome offer is unique and innovative bet means you have no control over it.

How we ranked the best sport betting apps

We’re going to tell you which are the best sports betting apps on the market and how they compare to the competition.
But first up, let’s look at all the different factors we consider when deciding how good a particular app is.

#1 License

Even though some betting companies operate without a license, we only recommend you use ones that do.

And within that, we prefer ones that hold either the UK Gambling Commission license or the Malta Gambling Authority one.

These are the licenses we consider the hardest to obtain and to keep, so bookies who hold one of these two are almost guaranteed to be safe, secure and reliable bookmakers.

#2 Payment methods

Choice is everything when it comes to payment options.

The rule of thumb is the more payment methods a bookie offers for both deposits and withdrawals, the better. But there’s no point them being slightly obscure ones that few people use.

A good mix of popular ones such as debit cards (VISA, Maestro for example), E-wallets (PayPal, Neteller), plus the ability to make bank transfers is a good starting point. With more people using the likes of Google Pay, Apple Pay and Bitcoin these days, it’s a bonus if a couple of these are available as well.

#3 User experience and usability -Ease of navigation

This covers quite a wide spectrum of things. For example, the quality of their Customer Support Department, would come under user experience.

The ease with which you can withdraw your funds would also come under it and passing your KYC check without having to show endless different documents is another factor, coming under this category.

Usability covers such things as how the site is designed so that you can find everything easily and in a logical manner.

#4 Competitive odds

One of the most important factors of all. A small difference in odds all the time makes a huge difference to your overall bank balance.

No-one can win on every bet so it’s vital that you make the most of the bets that you do win and this occurs by getting odds that are ideally among the best on offer. But at the very least that they’re competitive in terms of what everyone else is offering.

Consistently taking poor odds on offer which result in lower pay-outs than what you should be getting is one of the biggest mistakes that punters can make.

#5 Bonus Offer

A good welcome offer is important to attract new customers to sign up and make their first deposit in exchange for rewards such as deposit bonuses and free bets. And existing customers deserve further rewards beyond that welcome offer to keep them engaged and feel valued.

These need to be varied, frequent and to provide good value to the customer. So free bets for 1GBP aren’t of much use and neither are bonuses which carry extremely high wagering requirements because you won’t be able to withdraw them.

We’re fans of the ongoing Best Odds Guaranteed promo on horseracing as it can really make a difference to your long-term balance. Odds boosts are good ones, as well. The more boxes a bookie ticks when it comes to good value bonuses, the better.

#6 Live streaming

Most customers like to watch the action unfold when they’re betting. This applies to pre-match bets, where they want to see how their wagers perform. Or to help them make measured decisions about in-play bets in terms of plotting their next move.

Yes, there are thousands of TV channels available these days showing endless sporting events live. But not everyone has access to those channels and in some cases, they can be expensive to subscribe to.

An excellent alternative is when betting sites have live streaming of betting events. Not only are they free, with very short time delays, but in many cases you can also watch live streaming via your mobile betting app.

#7 In-Play Betting

Most betting companies these days see more business through their in-play product than in pre-match bets. After all, the ability to watch the live action (see above) and make reasoned decisions based on what you’ve already seen and are still seeing, makes more appeal than betting before the start and just hoping for the best.

So it’s important for the betting company and even more so, you the punter, that they have a strong in-play betting product.

But what do we mean by that?

We mean that the vast majority of events are also offered in-play, that there’s a wide selection of different in-play markets, that the in-play odds are competitive and that the odds are quickly updated based on the latest events within the match or race.

As an added bonus, it’s preferable that the in-play markets don’t stay suspended for long and that they’re all organised in a logical way. With the most popular ones the markets that are easiest to access.

#8 Cash Out

The Cash Out feature has been one of the biggest and most important additions to online betting over the past few years. To the extent that just about every betting site offers it these days. But just like with anything else, some Cash Out features are better than others.

One important aspect of this is that the Cash Out offered to you is a fair one. Some betting sites offer you Cash Out amounts well below what they actually should be in light of the current in-play odds. That means that you’re getting poor value on your Cash Out and that in the long run, you’re throwing money away.

Another important aspect is that the Cash Out feature doesn’t stay suspended for too long when an important event happens. If it stays closed for too long too often it seriously limits the customer’s ability to cash out when they feel the time is right and means they may have missed the boat on doing so.

Finally, it’s crucial that the betting site offers a Cash Out on that bet at all otherwise all of the above becomes irrelevant. If the site doesn’t offer Cash Out on a particular sport in general or does but not on a specific event or market within that event, then you won’t be able to Cash Out at all.

An added bonus is that the Sportsbook lets you Cash Out on multiples rather than just on singles.

#9 Variety of betting markets

By this we mean several things.

Every Sportsbook has betting on the major sports like football, tennis, golf and horseracing. But those aren’t the only sports people want to bet on. There will be fans of more obscure sports like surfing, curling, badminton or kabaddi, so it’s important the betting site has markets on those, too.

Then it’s important that they offer lots of different events within that sport. Taking football as an example, it’s essential that the Sportsbook has matches from lower leagues, from women’s football and youth football, rather than just the most high-profile men’s leagues.

In tennis there are events every week outside just the ATP and WTA Tours and punters want to bet on those too, so it’s necessary they’re offered as well.

And finally, it’s necessary to have lots of different markets within the events. Looking at football again, these days people want to bet on how many fouls or off-sides there will be in a game in addition to the result and number of goals. So these need to be covered, too.

How to download a betting app?

We’ve spent a lot of time talking about the advantages of betting apps, which bookies have the best ones and what else the bookies with the top sports betting apps bring to the table.
But now it’s time to talk about how to actually download Android Betting Apps and IOS Betting Apps.

Downloading IOS Betting Apps

  1. Choose a betting site from our list of recommended ones that have Android betting apps.
  2. Open the Play Store on your chosen mobile device – either smartphone or tablet.
  3. Use the search bar to find the betting app – e.g. Type in Paddy Power, in order to find it.
  4. Once you’ve found the one you want, hit the green ‘Install’ button to start the download
  5. Pick the Android device you want to download it to e.g. Your phone.
  6. It will proceed automatically, with the app downloading and installing itself. This shouldn’t take more than 30 seconds.
  7. When the app has finished downloading, it will appear in the device’s list of apps.
  8. You can change the location of where to find it so it’s easier to get to.
  9. Open the app and use your betting login details to get up and running with mobile betting.

Downloading Android Betting Apps

  1. Choose a betting site from our list of recommended ones that has an Android app.
  2. You may receive a notification while on the site to download the app. If so, just click on it to do so.
  3. If not, go to the section on the site where you can download betting apps.
  4. Choose the IOS/iPhone app.
  5. You will be redirected to the App Store.
  6. Install the IOS app like you’d install any other app on your iPhone by following the simple instructions.
  7. Re-order the location of your IOS betting app so it’s easy to find.


There are many customers these days opting to use their mobiles rather than computers to not just place all their bets but do everything else they need to do regarding their betting accounts. Such as depositing, withdrawing, watching events in Live Streaming and studying stats and reading content on the site’s blog, where relevant.

So, with this shift from the emphasis being on mobile rather than desktops and laptops, the importance of betting apps has increased dramatically. Given most customers do all their betting-related activities via their mobile and more precisely the site’s betting app, it’s imperative that the betting app is fast, responsive, easy-to-use and allows customers to do everything they’d generally do this way.

Of course, the quality of the app at each site isn’t necessarily the most important thing of all when choosing which bookie is right for you. As you can see from the criteria we consider when recommending different betting sites, we consider a load of different factors ranging from bonuses to the licenses they hold, the design of the site to the range of payment methods on offer.

And the truth is there isn’t a huge difference in the overall quality from one betting app to another.

Because they’ve become a pre-requisite to being a good bookie per se, all bookies have spent time and money developing good betting apps. In other words, you can rest assured that any of the bookies mentioned in this article will have a high-quality app that you can trust.


Any one of the betting apps listed in this article is one that we recommend to our readers but two of the ones we found that were just that little better for horseracing in particular than the rest were those of Paddy Power and Betway. Both provided an excellent experience for streaming UK and Irish horseracing as well as displaying any ongoing promotions in a clear way so customers can know what they can claim.

Yes, they are. All the best sports betting sites are safe to use in general in terms of your money and data being well-protected thanks to the use of the latest encrypted technology. And by extension, so are the sports betting apps UK that allow customers to access the site via their mobile.

Which payment methods are available at a sports betting site varies greatly from one bookmaker to the next. Some of the more common ones include VISA, Mastercard, bank transfers, PayPal, Neteller and more recently cryptocurrencies, such as Bitcoin. As a general rule, any payment option that’s available to use on the betting site via a computer is also available on its betting app.


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